46 T H E F I T S H O W P R E V I E W TruFrame’s FIT Show proposition TruFrame says it will be exhibiting at this years’ FIT Show on stand 228 hall 2 with a number of new product launches, alongside the formal launch of the Double Glazing Network as part of an expanded marketing programme and a fully operational trade counter in the form of TruFrame Direct. The exhibition stand will be split into three distinct areas: new products, marketing (including the Double Glazing Network) and TruFrame Direct. In addition, there will also be separate seminars run by TruFrame’s internet consultants, ICAAL, and its own in-house marketing team. Case studies will aim to demonstrate how the Double Glazing Network can generate consistent strong leads for member installation companies, and there will be opportunity for customers to talk one-to-one with both digital and offline marketing professionals. The new Refine range will be on display, which is a range of window WE ARE EXPANDING OUR NETWORK OF FABRICATORS ALL OF OUR SUPALITE ROOFS ARE NOW AVAILABLE WITH FULL BUILDING REGULATION APPROVAL* No Hassle Submit Form SupaLite Process Application Receive Certification *Random on-site inspection visits will be made during projects BECOME A SUPALITE APPROVED INSTALLER • Easy to Install • Exclusive Local Areas • Sales Leads Provided • Marketing Material & Support • Full Building Control Approval facture nd 0.15W/m2K U-VALUE achievable with SupaLitePLUS together we will reach new heights 03702 187 457 | firstname.lastname@example.org | www.supaliteroof.co.uk VISIT US ON STAND 368 fitshow.co.uk Come and see the NEW Orangery and MonoRoof THE INTERNATIONAL CENTRE, TELFORD 12 - 14 APRIL 2016 F I TSHOW 2 0 1 6 D E F I N I N G T H E INDUSTRY The next generation of roof is here and we have great demand JOIN THE SUPALITE REVOLUTION SupaLite is looking for new fabricators to manufacture our roof system for the trade; demand is national and we have a particular interest in most regions. SSuuppaaLLitie SSuuppaaLLititee CCLLUUBB CL Sup C LU SupaLiteu te AuA Authorised A tu ht r UL RE A Supa 0 15 and doors that are fully mechanically jointed in the frame, sash and transom with the option of TruFrame’s own hand milled astragal bar product. In addition, there will also be an entrance and French door from the new solid and secure Endurance Doors range, which has reportedly been received very well by existing customers. In-house marketing is a relatively new function at TruFrame but the company says that it has already paid dividends with its 2015 financial performance. In addition to the internal marketing offering, the Double Glazing Network will be presented. According to TruFrame, this is a cost effective marketing network, all geared around lead generation with a number of successful installation companies enjoying considerable growth on the back of this, including Trent Valley Window and Door Company. The TruFrame Direct model will not just form part of the stand, but will be a fully operational trade counter, representative of the near retail finish. TruFrame says that there are now five counters in operation, returning strong growth, with the aim to expand this network to 10 by 2018.
GGP 04 Apr 2016
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