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GGP August 2017

Deceuninck aims to make the most of heritage Deceuninck says that the demand for its Heritage window collection is due to a combination of its ‘unique and innovative’ products and ‘tangible’ support for its customers. Rob McGlennon of Deceuninck, said: “Our approach is built on relationships – building honest and open relationships with our customers to make sure we’re giving them what they need to succeed. We don’t make the sale and walk away. Our dedicated sales team remains active with our existing customers long after they have become customers. Our sales and marketing departments spend time with customers to find out what support they need to achieve their business growth targets and in what ways we can help. We offer a vast resource of experience and expertise that can be used by our network of fabricators and their installer customers.” Deceuninck customer, Natalie Witczak, senior business manager at Connaught Windows, said: “We expected Deceuninck to supply us with a certain level of support but they really do go above and beyond. The marketing team has provided us with a number of different brochures which we offer to our customers for sales support, along with profile colour bar sections to support our customers on site. They have also been a great support for those customers with showrooms who want sample windows. We want the right products and great service from our suppliers but Deceuninck genuinely delivers so much more.” 58 H E R I T A G E & V S One stop shop for vertical sliders While vertical sliders are undoubtedly a specialist product, Martin Nettleton, managing director at Barnsley based Euroglaze, argues that for many installers, there’s actually no need to buy them from a specialist fabricator. He says that the one stop shop approach offered by trade fabricators like Euroglaze suits the requirements of some installers much better. Martin said: “Too many installers steer away from buying vertical sliders because they don’t want the hassle and the overhead of having to select and deal with a different fabricator when they might only get one or two heritage type enquiries in a year. Complete range “In effect though, that means they’re needlessly missing out on new business and the chance to differentiate themselves from their competitors, when they could easily be single sourcing all the products they need from just one supplier.” Euroglaze prides itself on offering just about the most complete range windows, sliding patios and even fire of Rehau products in the UK, rated windows and doors alongside manufacturing Rehau Heritage standard casements. vertical sliders, fully reversible Martin added: “Customers www.ggpmag.com August 2017 certainly don’t have to compromise on quality or expertise when they buy from Euroglaze. The highly efficient lean manufacturing processes at our Barnsley factory and the attention to detail and craftsmanship of our team mean we make top quality Rehau vertical sliders at a very competitive price. “We can take on even the most complicated projects and can supply frames up to very large maximum dimensions and in a range of foiled finishes. “Obviously, we’re not aiming to supply those installers who buy thousands of vertical sliders a year, but we are offering an alternative for those who buy heritage windows in amongst a mix of other products and want the simplicity of being able to source everything from one supplier that they know and trust. “Our customers routinely order vertical sliders from us alongside all their other Rehau products and tell us that they can relax knowing that the quality will be good and the whole ordering, delivery and invoicing process will be simple and consistent.”


GGP August 2017
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