PRODUCTS & S ERVICE S
Anglo cuts cost of corners
Anglo European has launched a
new aluminium bi-folding door cleat
offer, which it says will cut fabricator
manufacturing costs.
Defined by its distinctive ‘heart’
shape, Anglo is said to have started
manufacture of its aluminium bi-fold
corner-cleat just before lockdown.
Available for a range of leading
systems, including AluK, the Anglo
corner cleat features an increased wall
thickness, and is supplied at a purchase
price that is reported to be roughly half
that of systems companies.
Designed and manufactured in
the UK, the Anglo cleat is extruded
by its ‘in-house’ aluminium extrusion
business, Aluminium Shapes, and cut
using a dedicated high precision saw
with the capacity to process a cleat
every -seconds.
Lee Marriott, group business
development director at Anglo
European, said: “The shape of the cleat
is as a heart, but it isn’t a gimmick – it
July www.ggpmag.com
actually makes alignment easier.
“If you’re trying to slot in a standard
cleat with right angles it can be ‘clunky’.
They catch. The curves on our cleat
mean that it ‘self-locates’ as it slides in.
“This makes fabrication a little bit
quicker but at roughly half the price,
the savings to the fabricator are far
more substantial, especially against
a wider context of increased market
demand.”
Epwin launches new colour guide
Marketing support from Residence
The Residence Collection says it has
continued to be 'highly visible and
proactive' throughout the COVID- ’
pandemic in order to support trade
partners and to encourage consumers
through social media channels.
Trade partners are said to have been
'inspired' with several educational
e-bulletins over the course of April
and May focusing on photography and
social media tips. In addition, e-mail
has been used as the platform to
announce a number of product system
overviews for R“, R”, R’ and RD.
There’s also been a new ‘Welcome
to The Residence Collection’ portfolio
launched which includes all marketing
assets including brochures, logos,
social media details and also a new
Showroom Guide.
This document is said to enable
installation partners to assess what
can be done to maximise their sales
opportunities as they return to work.
Communications from The
Residence Collection and sister
brand, Window Widgets, have been
regular throughout the shutdown,
with detailed notices being sent out
about how they have safely returned to
work with staff well-being top of their
agenda. Social media interactions have
been greater than ever, with members
of the marketing team working
remotely so that they can engage with
more homeowners than ever before.
www.residencecollection.co.uk
Visit Titon's Product House
Epwin Window Systems has released a
new colour retail guide. Gerald Allen,
marketing manager at Epwin Window
Systems, said: “The new four-page
brochure illustrates our new colour
offering across the six colour families
to help consumers choose the perfect
colour and finish.”
The Colour Collection, as it’s
known, features the six colour
families which comprise of Heritage,
Contemporary, Timber Grain, Black,
Primary and Metallic ranges. The š
colour options are said to reflect the
modern trends in colour hues and have
been developed to suit all sectors and
all tastes. Gerald added: “Our colour
range includes an expanded selection
of attractive heritage tones, more of the
popular contemporary greys and a new
UltiMatt black finish, as well as new
metallics to capitalise on the growing
demand for aluminium alternatives.”
The recently-launched colour
offering also features up to 6 Fast
Track foil finishes which includes new
colours Anthracite Grey Smooth,
Cream on White, Sage, Claystone and
Pebble Grey.
Epwin Window Systems can also
offer a range of matching trims and
roofline products.
The new colour guide is available
as a standard version or in a custom
personalised format allowing
fabricators and installers to add their
own contact details and branding.
Both versions are available to
download on the company’s dedicated
marketing hub.
Titon has added a 'dynamic and
fully interactive' CGI environment
– the ‘Titon Product House’ – to its
website,www.titon.com.
In addition to Titon’s product
portfolios, the new feature also
contains detailed information about
indoor pollutants, as well as advice on
how these can best be combatted.
Users can explore the Titon Product
House by selecting from ‘Window
and Door Hardware’, ‘Ventilation
Systems’ and ‘Indoor Pollutants’. The
first option allows a šD property to be
explored, with products such as Titon’s
trickle vents, door handles and window
hinges all shown in-situ. Clicking an
item results in a brief product overview
being displayed, alongside a link to its
relevant page on the Titon website.
Selecting ‘Ventilation Systems’
allows visitors to explore the same
3D environment while looking at the
comprehensive range of systems Titon
has to offer, with individual illustrative
configurations available for intermittent
extract fans and background vents,
continuous mechanical ventilation
with heat recovery (MVHR) and
continuous mechanical extract (CME)
– the latter of which can be viewed in
both centralised and decentralised
arrangements.
The ’Indoor Pollutants’ version of
the room identifies the most common
sources of volatile organic compounds
(VOCs) found inside a home. It also
contains links to expert advice on
improving levels of indoor air quality,
from renowned industry organisations
such as BEAMA.
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/www.residencecollection.co.uk
/website,www.titon.com
