PRODUCTS & S ERVICE S
Learn how to excel in online marketing
Endurance Doors has published a -
page brochure for its installer partners
that details a range of online marketing
packages in conjunction with ICAAL,
its digital marketing partner.
According to Endurance, these
marketing packages have been put
together to allow installer partners to
'excel online' and to harness many of
the tools that make Endurance Doors
a 'standout composite door brand'.
These include a bespoke quoting
engine, door designer and CRM
system, along with a chat bot, virtual
appointment booking page and even
the facility to have the latest customer
reviews updated directly to a website.
There’s also access to a new trade
September www.ggpmag.com
hub, which includes marketing assets
with videos, images and downloads.
Endurance says these digital marketing
packages are designed to 'catapult and
immerse' installer partners into 'a new
way of working', that’s designed to
generate leads and close sales.
Scott Foster, head of group sales
and marketing, commented: "We’ve
been in an unprecedented situation
both on a personal level and for the
industry as a whole. We must adapt
in many ways and from a business
perspective, we have to find new and
better ways to engage with consumers.
"These digital marketing packages
have been designed so that our
installer partners can once again excel
in their respective areas and the new
brochure perfectly presents the various
packages. With Google searches for
windows and doors at record levels,
now is the time in which to convert
them into hard sales."
www.endurancedoors.co.uk
Widgets rolls out new lorry livery
New and improved site for Endurance
Endurance Doors has launched a new
generation website platform, that’s
designed to bring in more homeowner
leads, along with a new trade portal.
The new website at www.
endurancedoors.co.uk has been
developed with digital marketing
partner, ICAAL. From an SEO
perspective, this new platform appears
in the top five organic rankings for
Google for over ŒŽ search terms and
number one for ‘ of them. Endurance
says that the new functionality of the
site should improve these statistics
further.
The Quick Quote
function is designed to
help consumers through
the process of designing
a door and getting an
estimated price in just
three steps. In Quick
Quote there are the
options of sidelights,
toplights and double
(French) doors, ‘ of the most popular
door designs and a postcode request,
which goes out to local installer
partners.
Scott Foster, head of group sales
and marketing, commented: "The new
website platform is a work-in-progress
as we are now constantly evolving it to
give consumers and the trade, the very
best possible consumer experience.
"There’s also a new 'Fingerprint
Portal', that allows our partners to
personalise brochures and point of sale
materials, so they can benefit from our
strong brand and theirs collectively."
Fakro launch VisTech timber range
Window Widgets has added
new dual-branded vehicle
livery, which also includes
graphics for The Residence
Collection, on to one of its
trucks, as it looks to roll this
new design across its delivery
fleet of ‘8 tonne lorries.
Window Widgets says the
new vehicle livery has been
carefully designed to make
a strong statement, with the work
carried out by local company Motus
Commercials, which has already shared
the striking imagery on its social media
channels.
As a company that reported strong
growth pre-COVID-‘™ and one that
is said to have been buoyed by the
considerable increase in demand
since the easing of lockdown, Window
Widgets and The Residence Collection
have also ordered an additional vehicle
for delivery later in the year.
Sarah Hitchings, sales and marketing
director, of The Residence Collection
and Window Widgets, commented:
"We’re hugely proud of our marketing
and many businesses in the industry
see us as the benchmark in terms of
brochure design and detail, social
media reach and engagement and also
the range of point of sale materials on
offer. Vehicle livery is also part of that,
as people still notice the brand on the
highways and motorways of the UK,
so look out for the new livery on a road
near you soon!"
www.residencecollection.co.uk
Fakro GB has launched a new vertical
sash and casement window product
range, adding to its pitched roof and
flat roof window portfolio.
Said to be designed with 'easy
engineering at their core', the VisTech
branded sash and casement windows
are available in a range of quality
timbers, to individual requirements.
Designed with Edwardian lines,
VisTech sash windows are made
from a selection of wood types such
as Meranti, Oak, Accoya and other
options. Each timber window is
sourced from FSC certified forests and
certified with 'U' Values as low as ‘.
(with argon double glazing option)
or ‘. (with krypton double glazing
option) and a Q Lon weather seal.
Timber for the wood is protected by
a four stage paint process with Sikkens
microporus paint in two undercoats
and two top coats. Fakro GB claims no
repainting is needed for up to ‘Œ years.
Products are guaranteed for ten years.
VisTech casement windows are also
engineered from the same range of
hard woods, sourced from sustainable
forests, and the same guaranteed paint
process.
All sash and casement windows
from VisTech are bespoke
manufactured and come with options
for colour and hardware.
Customers can choose from over
ŽŽ options on the RAL Classic palate.
/www.ggpmag.com
/www.endurancedoors.co.uk
/endurancedoors.co.uk
/www.residencecollection.co.uk
