Grenada takes to the road

Pullman hotel, London

Granada Secondary Glazing is to host three launch events in November, to give trade customers and commercial partners the opportunity to see its new secondary glazing product range first-hand. It will be the first time that the secondary glazing specialist has showcased its new products ‘out on the road’, following the postponement of this year’s Fit Show (read our report on that, here.)

Six main product types – horizontal, vertical and tilt-in vertical sliders and lift out, hinged and slimline units – will be displayed at the events, each specially chosen to give attendees an idea of the aesthetics of the entire range, rather than just specific products. Guests are welcome to attend any time to view the products.

The roadshows will feature presentations outlining key features and upgrades of the new range, plus a short continuing professional development (CPD) overview from commercial director Mike Latham. A free lunch will be provided for all those attending.

The dates, venues and times are as follows below:
• Tuesday 2 November: Birmingham City Football Club, from 10am to 2pm
• Thursday 11 November: Pullman Hotel, St Pancras, London, from 10am to 2pm
• Thursday 18 November: Leeds United Football Club, from 10am to 2pm.

Developed following extensive customer consultation, Granada’s new range features ultra-slim, durable aluminium frame, creating even narrower sightlines than its predecessor. The new range offers ‘the most discreet secondary glazing system available’ for homeowners, trade customers and commercial partners. The frames can be powder coated in over 200 RAL colours.

Zoe Grafton, trade sales manager for Granada Secondary Glazing, said: “Given the way the world has been over the past 18 months, it is fantastic to be able to host these events and bring our trade customers and commercial partners together in a face-to-face setting. Images and videos, whilst incredibly powerful, don’t truly do justice to the unobtrusive aesthetics of our new product range; it really has to be seen in the flesh. We look forward to seeing as many of our partners at these events as possible.”

Lewis Hartley, Granada’s marketing manager, added: “Given the considerable size of our customer base, we felt it was important to offer separate events in the south, the north and the midlands. We have selected venues that are easy to access and give our customers the best chance of being able to take time out of their busy schedules. If the demand is there, we may well look to expand these events across other locations throughout the country and Scotland.”

Anyone interested in attending is asked to let Granada Glazing know beforehand, by calling 01909 499 899 or contacting a local Granada business development manager. More information is available at granadaglazing.com.

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