Soaring sales

Colour sales are said to have doubled at Kestrel Windows since moving to Deceuninck. The Chorley-based trade fabricator reports across-the-board growth, and a 100% increase in colour in less than two years, reportedly thanks to Deceuninck’s range of 26 colourways available from stock.

Director Mark Whittle explains: “Colour was a main driver behind our move to Deceuninck in 2016. We saw it as a growth area and a way of differentiating ourselves from rivals. The move has paid off and now over 50% of our total sales are in colour. We know we can get whatever colour we need from stock at Deceuninck, so when the order comes in from a customer, we’re ready to turn it around.”

Kestrel, which fabricates Deceuninck’s Heritage Window Collection and Slider24 patio door is also reportedly seeing strong growth in Deceuninck’s award-winning Flush Sash. Until recently the company dual-sourced but said it was the natural progression to become a Deceuninck-only fabricator.