Which? finds homeowners prefer local

Dawn Stockell
Dawn Stockell
Dawn Stockell
Dawn Stockell

A recent Which? survey has found that homeowners prefer to work with independent, local companies, rather than major, national firms; a concept that the Network Veka team says it has maintained for 20 years.

The article, published in November’s Which? Magazine opens: “The UK’s major double-glazing firms have been thoroughly trounced by independent brands in our latest survey. …Customers rated the independents in our survey as excellent, giving them five stars for the majority of sales and installation factors, such as quality of products, staff knowledge and the quality of the installation. By contrast, none of the major brands achieved five stars on any measure.”

The Veka UK Group’s new marketing director, Dawn Stockell, commented: “It’s very important to us that people understand that Network Veka is not a franchise. It is a not-for-profit organisation, and all our local member companies keep their own unique identity. These are knowledgeable, local, completely independent firms, committed to raising standards across the industry.

“Network Veka simply provides the tools and training to allow these smaller, local companies to compete on a level playing field with the big firms. We offer them marketing support to help them reach potential customers more effectively and a host of technical and business support services. Because members must undergo such strict vetting before being allowed to join Network Veka and also during the course of their membership, we are able to vouch for their high standards and allow them to offer a fantastic 10 year insurance-backed guarantee to safeguard the homeowner’s investment.

“Member companies are held to a strict code of conduct, and in this way, people know ‘at a glance’ that they can trust a company that carries the Network Veka logo.”

Network Veka, which celebrated its 20th anniversary in 2016 and reached a cumulative sales milestone of £1bn, was launched to give homeowners a ‘hassle-free way to choose home improvements that come with peace of mind built in’. Collectively, members reportedly share a customer satisfaction rating of 97% compared to the industry average of 83%.

www.networkveka.co.uk

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