Cash in on NHSM

Quickslide is encouraging its installer customers to make the most of heightened consumer awareness during National Home Security Month by emphasising to their customers the upgraded security features available as standard on its products.

Sponsored by security brand Yale and supported by Quickslide, National Home Security Month is returning this October in its fourth year, aimed at encouraging homeowners to reconsider every aspect of the security of their properties.

NHSM will cover a different security topic each week including home security measures – predominantly focusing on window and door locks as well as how to safeguard valuables inside a home.

“Usually the first thing a buyer considers is aesthetics, closely followed by security, then price,” advised Quickslide’s sales and marketing director, Tom Swallow. “National Home Security Month will encourage homeowners to think even more about the security features on windows and doors they may be considering, and retail installers should take the opportunity to place even more emphasis on the security features of our doors and windows during this time.”

Various promotions, offers and giveaways will help to drive the campaign, and Quickslide recommends that installers draw attention to the campaign themselves by including a link on their websites and other material.