Provider of aluminium architectural glazing systems, Reynaers, is celebrating the successful launch of its ‘Reynaers at Home’ brand in 2013.
The year saw Reynaers at Home ‘smash all anticipated sales targets’, with the brand reportedly generating more than 15,000 visits to its new website, over 1,000 brochure requests and hundreds of enquiries from householders asking to be put in touch with a dealership.
2013 also brought a collaboration with the Faculty of Architecture at Cambridge University, in which Reynaers at Home created a bespoke technical presentation to ‘inform and inspire’ the University’s architectural students.
Winner of the Best Branding and Positioning category at the Construction Marketing Awards 2013, Reynaers was also a finalist for Promotional Campaign of the Year – Retail, at the G13 Awards and was also nominated for the Strategic Planning and Management category at the Construction Marketing Awards.
Reynaers also launched its new Hi-Finity sliding patio door in 2013, which promises to ‘revolutionise the market’. Structurally glazed, this door offers floor to ceiling glass with only a 35mm interlock between door leafs.